Working Toward the “!”

March 4, 2010 at 7:59 AM Leave a comment

Often, in working with companies to promote innovation, we use a combination of our technology and the Jive platform. Recently I saw an exchange between two people conversing via Jive. One of them had prepared some interesting material, and the other was thanking him.

His comment: “This is amazing!!!”

Note the exclamation marks – a sign that the sharing of knowledge added significant value. Someone was energized and jazzed by the simple act of sharing information.

!We regularly ask our clients and customers about the experience we offer them. When they write “great!!!” with the exclamation marks, we know we’ve hit our mark. You know you’re doing the right thing when your relationships are being energized.

Innovations are based on ideas that energize us. And brand evangelists, our most valued asset, are just the result of relationships that have been energized.

So a “yes, we’re satisfied” isn’t enough. Go for the exclamation mark!!!

Advertisements

Entry filed under: Uncategorized. Tags: , .

Four Words that Define Leadership Waterfalls, Eyeballs and the Power of the Overheard Conversation

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Trackback this post  |  Subscribe to the comments via RSS Feed


Thompson Morrison

Thompson Morrison

About Thompson

As CEO of FUSE Insight, Thompson Morrison uses powerful new web interviewing technologies to help businesses better align their brand with the needs and aspirations of their customers. Learn more at www.fuseinsight.com

 

"The single most significant strategic strength that an organization can have is not a good strategic plan, but a commitment to strategic listening on the part of every member of the organization." -- Tom Peters

Subscribe

twitter

%d bloggers like this: