Products vs. Ecosystems

April 6, 2011 at 9:53 AM Leave a comment

Some worthwhile words from FutureLab on designing products vs ecosystems here.

It’s true – you’re not designing a product, you’re designing an experience, and the more thorough job you do, the more loyal your customers will be.


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Thompson Morrison

Thompson Morrison

About Thompson

As CEO of FUSE Insight, Thompson Morrison uses powerful new web interviewing technologies to help businesses better align their brand with the needs and aspirations of their customers. Learn more at


"The single most significant strategic strength that an organization can have is not a good strategic plan, but a commitment to strategic listening on the part of every member of the organization." -- Tom Peters



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